Universal inks deal with Cinemark for faster theater-to-digital film transfer

Universal Pictures has succeeded in inking a pact with theater conglomerate Cinemark that sweetens its deal about shifting films faster from the big screen to video-on-demand. Months before, when COVID-19 was in its initial stages of becoming a pandemic, Universal signed a pioneering deal with AMC Theaters that helped films shift to digital after a 17-day theater run as opposed to 90-day regular runs.

source https://www.newsbytesapp.com/news/entertainment/universal-pacts-with-cinemark-on-landmark-digital-deal/story