Kia to revamp brand identity as focus shifts towards electrification

Hyundai-owned Kia Motors will reinvent its brand identity as part of the company's Plan S (Shift) campaign that shifts focus toward electric vehicles. The South Korean auto giant will introduce a new stylized brand logo in early-2021 with its first-ever battery-powered production car, the CV crossover. Under Plan S, Kia wants to add 11 new EVs to its line-up by 2025.

source https://www.newsbytesapp.com/timeline/auto/68088/321390/kia-to-reinvent-brand-identity-and-logo-design